I created the Financial Roadmap to help people launch and scale income streams in a way that feels purposeful, sustainable, and aligned. I believe the financial strategy should be rooted in meaning, not just monetization. It should help you bankroll your life, legacy, and your lineage (pedigree).
The Financial Roadmap is designed to help people move from ideas to action without abandoning their creativity, values, or lived experience. In a world where new trends surface every week, I believe fulfillment comes from building ventures rooted in what you already know, what you care about, and what you want to contribute—not from chasing trends.
The Generating Ideas step of the Financial Roadmap centers around the 6 Ps, a framework that encourages side hustlers and small business owners to explore their Pain, Passion, Pedigree, Pet Peeve, Profession, and Purpose as potential pathways to monetization. When you build from these places, your work becomes more than a revenue stream—it becomes an extension of your identity, values, and legacy.
I’ve used this framework to develop my own portfolio of ventures and brands, from my CPA firm and the Queen of NOC to Old Man Johnson’s Farm LLC and Workplace Nones. Each represents one of the 6 Ps, and together they demonstrate that entrepreneurship doesn’t have to fit neatly into one lane. It can be multi-dimensional, personal, and deeply meaningful.
My goal is to guide others through the same process—whether they’re just starting a side hustle or scaling up to a small business. This is where Side Hustle Makeover helps them level up.
My background as a CPA gives me the professional foundation to support financial decision-making, while my work as an intuitive numerologist and writer keeps me connected to meaning, purpose, and humanity. I consider all of my ventures to be social enterprises at heart—projects designed not only to sustain me financially, but to contribute something positive to others.
If any part of this resonates, I invite you to come along for the journey. I share behind-the-scenes updates, reflections, and educational content on TikTok under Day in the Life of a CPA, where I document what it actually looks like to build a life portfolio from the ground up—slowly, intentionally, and in real time.